Best web designs to inspire you in 2019

Every once in a while, we come across a website that really draws us in. These sites push the boundaries of what is known to be possible on the web. Whether it is the design aesthetic, the interactivity, the usability, the sound design or the value that the site provides, each one is a masterpiece in its respective industry, and it is something to be inspired by. Not surprisingly, a lot of...

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Why companies should work with influencers

The value of influencers has skyrocketed in the past few years, and that is because the digital age is larger than ever and social media advertising is what helps increase sales. It is about time that companies work with influencers because everything is practically online now, and digital influencers know exactly what they are doing to monetize their presence. Here are some of the reasons why...

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The Real Difference Between Creators and Influencers

Creator, influencer, celebrity: these are just some of the terms being thrown around these days by marketers and consumers alike. We often see these terms in social media since they are used for social media marketing. But if we think about it, do we know the difference? There are numerous ways on how to know if you are an influencer, a creator, or neither. Whether you are on the buying or the...

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5 Trends Shaping Internet Marketing in 2019

The rate internet marketing changes has become so fast that it gets harder to keep up each year for marketers and entrepreneurs alike. Take social media marketing for instance. This type of internet marketing used to be all the rage in the early 2000’s, when Facebook and the other popular social networks were launched. That prompted businesses to establish or grow their online presence by...

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What is an influencer?

Year after year, there has been an increase in the number of articles related to social media marketing and influencer marketing. The growing popularity of this subject has sparked the interest of many people who wants to break it into the industry. But a lot of people are asking, what is an influencer, and what do they do? An influencer is someone who has the power to affect the purchase...

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Social Media and Search Engine Marketing