Educating Clients With Social Media Terms

Educating Clients With Social Media Terms

When it comes to social media, terms such as Facebook, Twitter, Instagram, and Pinterest come to mind. Social media has become a powerful tool of communication these days especially since almost everyone is using them almost every day. People use social media to communicate to their love ones. Because of this, it is also one of the best platforms to reach out to different audiences. This is why...

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Strategic Platforms for Launching Your Paid Search Marketing Campaign

Strategic Platforms for Launching Your Paid Search Marketing Campaign

An integral part of social media marketing would be pay-per-click (PPC) campaigns. In a PPC setup, you can place specific advertisements anywhere on a website. For every click on the advertisement by the website visitors, the host website gets paid. PPC campaigns are very advantageous for a number of reasons. You can instantly generate the traffic that you’ve been wanting as your ad appears...

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What Is Mobile Marketing?

What Is Mobile Marketing?

Based on observation, individuals are spending more time with their mobile devices. As the technology advances, there are different ways to use mobile devices to your advantage. There are ads that appear on the tablets, smartphones, and many more. There are ad formats, different styles, customization, websites, and mobile apps that offer its own distinctive ad options. However, with this, you...

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Social Media and Internet Marketing

Social Media and Internet Marketing

From the advent of social media up until now, it is inevitable that the influence of such a phenomenon on us is great. The mere fact that an average person spends at least three hours on Facebook alone is enough proof that social media and the internet is consuming most of the time of our lives. That is why for the past decade or so, marketing has now moved from radio, media and print and has...

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Protecting Reputation in Social Media

Social media and networking has got to be the biggest sharing platform in the world. In this very technology oriented world, privacy is already becoming an issue. It has always been a debatable point in social networking. Privacy and online reputation go well with each other. Once your privacy has been invaded, your reputation goes down with it. Even if privacy settings have been introduced by...

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Social Media and Search Engine Marketing