An Age Old Marketing Strategy That Would Spread Good Cheer This Christmas

An Age Old Marketing Strategy That Would Spread Good Cheer This Christmas

Let’s begin this article with a short story that began 4000 years ago. This happened in the cradle of civilization itself, Mesopotamia, specifically in Babylon. A customer named Nanni bought some copper ingots from a merchant called Ea-Nasir. Unfortunately, this shrewd merchant not only sent Nanni sub-standard ingots but also treated Nanni’s servant (who was to fetch the ingots for...

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Spruce Up Your Email Contact List

Spruce Up Your Email Contact List

This news may come a few months late in the world of social media marketing strategies but no doubt the implications on this news looking forward into the years to come is something that’s noteworthy for all think tanks and online marketers out there. This is because, in the first week of March 2018, Facebook made some changes that affected small to medium scale entrepreneurs, especially in...

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Email Marketing for Small Businesses

Email Marketing for Small Businesses

We are back again with a new article on ways on how to make your social marketing strategies even better. This time, we’ll take a look at a very crucial system which allows you to connect to your potential and even returning customers and that is your company’s e-mail address list. As you may have figured, sending out email campaigns and personalized emails will not only broaden your...

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Should You Blog?

Should You Blog?

Yes, you should blog, especially if you own a business. Today, it is an established fact that business blogging is a good marketing strategy that can put a business right in front of the minds of its target customers. A recent study revealed that 57 percent of companies which regularly put out blogs reported that they got the interest of their customers through their blogs. We are now in a world...

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What To Do With Negative Online Reviews

What To Do With Negative Online Reviews

If you are a business owner, you will eventually realize that there are different kinds of customers. Some are easy to please while some needs to be pampered a lot to be satisfied. But the situation nowadays becomes more challenging to business owners because of the emergence of online review sites where customers can post negative online reviews of businesses that they feel are not at par with...

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Take Advantage Of These 6 Top Benefits Of Email Marketing

Take Advantage Of These 6 Top Benefits Of Email Marketing

Email marketing is still alive and kicking. If you ever think that it has already faded in the shadows because of social media, you are mistaken. Yes, social media marketing has been growing by leaps and bounds. But the online version of the traditional letter is still helping online and traditional businesses increase their revenues. Why is this so? Email marketing can give your business a...

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