InView Marketing Logo | Vaughan | Toronto
Get Estimate

Get In Touch. Get In View.

SEO Glossary

Home > SEO Glossary
Search:
(clear)

  • 3

  • A permanent redirect from one URL to another, often used to redirect users and search engine bots from outdated or removed content to new pages.

  • 4

  • A standard HTTP response code indicating that a web page cannot be found, often due to a broken or outdated link. 404 errors can negatively impact user experience and search engine rankings.

  • 5

  • An error message displayed when a web server is temporarily unavailable, often due to high traffic or maintenance.
  • An error message displayed when a web server is temporarily unable to handle requests, often due to high traffic or maintenance.
  • An error message displayed when a web server times out while waiting for a response from another server, often due to slow or overloaded servers.

  • a

  • The content that appears on a web page before a user has to scroll down. Above-the-fold content is considered more valuable than content that requires scrolling.
  • The placement of an ad on a search engine results page, often based on factors such as bid amount and quality score.
  • The practice of customizing advertising to specific audiences based on factors such as location, demographics, and interests.
  • A program offered by Google that allows website owners to display ads on their site and earn money based on clicks and impressions.
  • Google's advertising platform is used to create and manage search and display ads.
  • A marketing model in which a company pays a commission to affiliates for promoting and generating sales for their products or services.
  • A network that connects advertisers with publishers, allowing advertisers to promote their products and services and publishers to earn a commission for sales made through their referral.
  • A complex mathematical formula used by search engines to determine the relevance and ranking of web pages in search results. Algorithms take into account factors such as keyword density, site structure, inbound links, and many other variables.
  • A short description of an image that appears in HTML code and provides search engines with information about the image's content. Screen readers also use alt text for visually impaired users.
  • The clickable text in a hyperlink that provides context for the linked page. Anchor text is an important SEO factor as it helps search engines understand the relevance of the linked page.
  • The practice of optimizing the anchor text of inbound links to a web page to improve its relevance and ranking in search results.
  • A website that allows users to submit and publish articles for free, often used for link building and content syndication.
  • The practice of writing and publishing articles on third-party websites to generate traffic and backlinks to a website improving a website's visibility and authority.
  • A link from a website that is recognized as an authority in a particular field or industry. Authority links are considered more valuable than links from low-quality or irrelevant websites.
  • A website that is highly trusted and respected by search engines, often due to its high-quality content and strong backlink profile.
InView Marketing White Logo | Vaughan | Toronto
Get In Touch. Get In View.

InView Marketing strives to be as direct and clear as possible – always keeping you informed while your investment is on the line. It’s about time your SEO company explained your program adequately & transparency took a front seat to your online marketing.

SEO Services

Digital Services

Get In Touch Today

  • InView Marketing
    9131 Keele St Suite A4,
    Vaughan, ON, L4K 0G7
  • Phone: 416-508-0574
  • Office Meetings by Appointment
Instagram Linkedin Facebook-square Pinterest-square Map-marker-alt

Copyright © 2025 by INVIEW | Blog | Privacy Policy | Terms of Service | Disclaimer