InView Marketing Logo | Vaughan | Toronto
Get Estimate

Get In Touch. Get In View.

SEO Glossary

Home > SEO Glossary
Search:
(clear)

  • c

  • The practice of creating, organizing, and publishing website content, often used to improve user experience and search engine visibility.
  • The practice of creating and sharing valuable and relevant content to attract and retain a defined audience and drive profitable customer action.
  • The process of optimizing web page content for search engines and users, including keyword research
  • The practice of republishing content on other websites, often to increase visibility and backlinks.
  • The desired action a user takes on a website, such as making a purchase or filling out a form.
  • The process by which users are led from initial awareness of a product or service to making a purchase or completing a desired action.
  • The practice of improving website elements and user experience to increase conversions and revenue.
  • The percentage of users who complete a desired action on a website. Conversion rate optimization (CRO) is the process of improving this metric.
  • The amount an advertiser pays for each desired action taken by a user, such as a sale or a form submission.
  • The amount of money paid by an advertiser each time a user clicks on an ad.
  • The process by which search engine bots systematically scan the content of web pages to index them in search results.
  • The process by which search engine bots discover and retrieve web pages to be indexed and displayed in search engine results.
  • The frequency with which search engine bots crawl and index a website's content. Crawling frequency can be influenced by a website's authority, content quality, and updates.
  • The practice of linking multiple pages or sections of a website to each other, often used to improve navigation and user experience.
  • Cascading Style Sheets, a language used to describe the presentation of HTML elements on a web page.
  • The percentage of users who click on a link after seeing it. CTR is an important metric for measuring the effectiveness of search engine optimization and advertising campaigns.
  • The path a customer takes from initial awareness of a product or service to making a purchase or completing a desired action.
InView Marketing White Logo | Vaughan | Toronto
Get In Touch. Get In View.

InView Marketing strives to be as direct and clear as possible – always keeping you informed while your investment is on the line. It’s about time your SEO company explained your program adequately & transparency took a front seat to your online marketing.

SEO Services

Digital Services

Get In Touch Today

  • InView Marketing
    9131 Keele St Suite A4,
    Vaughan, ON, L4K 0G7
  • Phone: 416-508-0574
  • Office Meetings by Appointment
Instagram Linkedin Facebook-square Pinterest-square Map-marker-alt

Copyright © 2025 by INVIEW | Blog | Privacy Policy | Terms of Service | Disclaimer